Excerpts from Dane Frederiksen Corporate video production is becoming mainstream and can be more effective than ever before, which is good news! Given the adoption of broadband, mobile, social sharing and video as a powerful communication platform, the ability to stand out online is unprecedented. Given the power of video to build trust through client [...]
Video Views On Mobile Devices More Than Double In Q2
Re-posted from by Daisy Whitney The Olympics may have set streaming video records, but Internet consumers were keen on live video before the Games even started. The amount of (live) video being viewed on mobile devices, such as phones and tablets, more than doubled in the second quarter (prior to the Olympics) compared with the [...]
18 Percent of Consumers Watch Online Video Content on TVs Worldwide
Reprinted from Ross Fadner Some 18 percent of consumers worldwide are accessing online video through their TV sets on a daily basis, while 25 percent access online video content several times a week, according to a new study from NPD Group. And while these number seem like it may not be worth a second look- [...]
The Third Stage of the Video Production Process: Editing
Borrowed from my friend Kevin Anson After all the planning and shooting is complete, it’s time to put everything together to form one coherent piece, much like assembling a jigsaw puzzle. The third and final stage of the video production process involves several steps and typically takes longer than the first two stages. The final [...]
Making your online video “pop”!
Make Your Videos Easy to Discover You can’t expect people to watch your online video, if they can’t find your video online. There are so many shows starting to pop up, not to mention the past few years of shows, that there’s a lot of wade through. And that’s just the NEW SHOWS- what about [...]
What are you waiting for- More lessons from the Great Depression- Part 4
Here is an interesting observation: I emailed several folks who posted stories about, or relating to, Kellogg’s huge success following their continued marketing during the Great Depression – to find MORE stories about other successful companies who did the same. Guess what? NONE of them had any further examples! So being the search king that [...]
Ready to produce some 2012 Denver Political Videos?
Ah, 2012… end of the Mayan calendar, and a US election year. With all the noise, it is hard to hear the real stories! How can you overcome the clutter? VIDEO! Video helps you break through the political noise- on your web sites, on YouTube, on Local TV and Cable- by getting YOUR message [...]
Online Video: More than a YouTube Clip Anymore!
According to new research from eMarketer, 33 percent of online adults in the U.S. — 58.9 million people are now watching full length TV shows online. “The days when online video was just for ‘fast food’ YouTubeclips are over,” eMarketer said in its report. Watching full length TV shows online is fast becoming a mainstream [...]
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